Masonry is THE System because...
- It's cost effective, beginning with the first day and over the life of a building.
- One-third of building costs are spent on Day 1; two-thirds are spent maintaining the building. Masonry can substantially reduce maintenance over that lifetime.
- It's easy to maintain, and requires no paint or harsh chemicals when properly designed for interior use.
- It's safe - from fire, tornado and hurricane issues, to mold and other indoor air quality problems. Masonry is the solution.
- It can be cleaned when it gets wet - no demolition required.
- It's durable - try to kick a hole in a masonry wall. Try the same thing with wallboard!
- It's environmentally friendly. When you use masonry, you don't spend your annual maintenance dollars on reconstruction costs.
- It's beautiful - nothing looks like a masonry building.
- It's flexible, adaptable and appropriate for most design solutions.
- It's the best, most proven, wall system on the market today.
It needs just one thing...you. Masonry needs each of you to stand up and take back your market. Don't let another building be built without a fight. Fight for your industry, not your niche or specialty. Fight to see the masonry industry with one strong voice and one strong message.
Article written by: Christopher Huckabee, AIA, is CEO of Huckabee and Association Inc. in Ft. Worth, Texas. He has considerable experience with educational facility design, planning and construction document preparation, and has been responsible for more than 250 educational projects. Huckabee is also author of "Are You Building a School...or a Liability?"